01Title/headlineclarity, keyword use, leads with a differentiator or not
02Cover photois the first image the strongest hook shot
03Photo setcount, order, lighting/staging, obvious gaps
04Amenity listhigh-demand amenities visibly missing for your property type
05Description structureskimmable and front-loaded, or a wall of text
06Price-at-a-glancenightly rate vs. visible comps, or an obvious outlier
07Review count & ratingwhere you stand on the two numbers guests see first
08Superhost/badge/response-rate signalspresent, missing, or trending toward loss
09House rules tone checkstrict and cold, or clear and inviting
10Calendar patternheavy blocks or long open stretches
11Market density checkhow many similar listings exist near you
12Closespecific leaks named
Free means leaks named. Number and order of sections in this report may vary from case to case.